Data protection information

 

1. general information

We would like to inform you below about the processing of personal data in the context of the use of our website.

 

1.1 Person responsible

The controller responsible for data processing on this website is:

die veranstaltungsmacher GmbH, Hufelandstraße 5, 10407 Berlin, Germany

Phone: +49 30 397 18 550

E-mail: datenschutz@veranstaltungsmacher.com

Website: www.veranstaltungsmacher.com

Further information about our company and the authorized representatives can be found in our imprint.

 

1.2 Amendment of this data protection notice

We will revise this data protection notice in the event of changes to this website or other occasions that make this necessary. You will always find the current version at https://veranstaltungsmacher.com/datenschutz/

 

As of: January 28, 2026

2. purpose and legal basis of data processing

This data protection notice applies to our company.

 

2.1 Legal basis for data processing

In order to be able to offer you our website and the associated services, we process personal data on the basis of the following legal bases:

• Consent pursuant to Art. 6 para. 1 lit. a) EU General Data Protection Regulation (hereinafter GDPR)
• for the fulfillment of contracts or pre-contractual measures pursuant to Art. 6 para. 1 lit. b) GDPR
• to fulfill a legal obligation pursuant to Art. 6 para. 1 lit. c) GDPR
• to safeguard our legitimate interest in presenting our company with this website on the basis of a balancing of interests pursuant to Art. 6 para. 1 lit. f) GDPR

 

2.2 Data types

When you visit our website, personal data is processed in order to display the content of the website on your device. To display the page in your browser, the IP address of the device you are using must be processed. Further information about the browser on your device is also processed.

We are also obliged under data protection law to guarantee the confidentiality and integrity of the personal data processed with our IT systems. For this purpose, the following data is logged on the basis of a balancing of interests:

• IP address of the accessing computer (for a maximum of 7 days)
• Operating system of the calling computer
• Browser version of the calling computer
• Name of the retrieved file
• Date and time of retrieval
• Amount of data transferred
• Referring URL

As a rule, the IP address is deleted from all systems used in connection with the operation of this website after 7 days at the latest. We can then no longer establish a personal reference from the remaining data. The data is also used to identify and rectify errors on the website.

In addition, you have the option of contacting us via forms or e-mail links in various areas. You can send us data in the following categories.

• Contact details (name, e-mail, address)
• Comments with additional information about your request

The type of processing, the purpose, the corresponding legal basis and the duration of the processing can be found in the further course of this data protection notice in the relevant section.

Voluntary information

If you provide us with data voluntarily, e.g. in forms, and this data is not required for the fulfillment of our contractual or pre-contractual obligations, we process this data on the legitimate assumption that the processing and use of this data is in your interest.

 

2.3 Purposes of the processing of personal data

We process the aforementioned data for the operation of our website and for the fulfillment of contractual obligations or pre-contractual measures towards our customers, the processing of applications or the protection of our legitimate interests.

In the case of inquiries from you outside of an active customer relationship, we process the data for sales and advertising purposes for our services and products. You can object to the use and processing of your personal data for sales and advertising purposes at any time.

3. your rights as a data subject

You can contact the controller at any time to exercise the following rights:

• Information about your data stored by us and its processing (Art. 15 GDPR),
• Correction of incorrect personal data (Art. 16 GDPR),
• Deletion of your data stored by us (Art. 17 GDPR),
• Restriction of data processing if we are not yet allowed to delete your data due to legal obligations (Art. 18 GDPR),
• Objection to the processing of your data by us (Art. 21 GDPR) and
• Data portability, provided that you have consented to the data processing or have concluded a contract with us (Art. 20 GDPR).

If you have given us your consent to processing, you can revoke this at any time in a reasonable manner with effect for the future.

If we process data on the basis of a balancing of interests, you as the data subject have the right to object to the processing of personal data, taking into account the provisions of Art. 21 GDPR.

You have the right to lodge a complaint with a supervisory authority at any time. To do so, you can contact the competent supervisory authority in the federal state of your place of residence or the authority responsible for us as the controller.

A list of supervisory authorities with addresses can be found at: https://www.bfdi.bund.de/DE/Service/Anschriften/Laender/Laender-node.html.

 

4. data processing

4.1 Contact via e-mail link

We offer on our website in various areas the possibility of the

Contact via an e-mail link to.

As soon as you activate the corresponding button, an e-mail form will open, which is automatically addressed to our company. By sending this e-mail, you are not only sending us the message but also your contact details, which we will use for further processing.

In this context, we would like to point out that data transmission over the Internet (e.g. when communicating by e-mail) may be subject to security vulnerabilities. Complete protection of data against access by third parties is not possible. To minimize this risk, you are welcome to send us an encrypted e-mail.

 

4.2 Newsletter

You can subscribe to an e-mail newsletter on our website. We process personal data that you provide to us voluntarily. It is essential that you provide your e-mail address so that we can send you the newsletter.

When registering, you will be asked to confirm your consent to the processing of the data provided. This consent is voluntary and can be revoked by you at any time. You can withdraw your consent by sending an email to datenschutz@veranstaltungsmacher.com or by clicking on the "Unsubscribe" link at the end of each newsletter.

The revocation applies from the time of its validity, without affecting the legality of the processing of your data up to the time of revocation.

For the transmission of the revocation, you will incur a maximum of the transmission costs incurred according to normal basic tariffs.

In order to analyze the popularity of our newsletter mailings and optimize them, we record when emails are opened and links are clicked. This usage analysis is carried out on the basis of a balance of interests. You can object to this processing by unsubscribing from the newsletter as described above.

 

4.3 Quotation preparation and order processing (ERP / CRM)

We process personal data in our CRM and ERP systems for the purpose of establishing and conducting business relationships. We obtain this data in two ways:

• Directly from you: If you contact us with an inquiry, we will collect the data you provide for processing and possible contract execution.

• From public sources: We also collect business contact details of potential prospects that we identify as part of our market research (for further details, see section 4.4).

The basis for processing is, in the first case, the initiation of a contract and, in the second case, our legitimate interest in expanding our business activities. The further paragraphs on "Disclosure to third parties" and "Storage and data security" apply to both cases.

Disclosure to third parties

In this context, we pass on your data to third parties if this is necessary for the fulfillment of the order or to fulfill legal obligations. This includes, for example, service providers or authorities within the scope of legal requirements.

In some cases, the systems we use are supported by service providers commissioned by us.

Service providers are also carefully selected by us with regard to data protection and data security and are contractually obliged to comply with the necessary level of data protection.

Storage and data security

We only store your data for as long as is necessary for the respective purpose or as required by law. To ensure the security of your data, we take appropriate technical and organizational measures to prevent unauthorized access, loss or misuse. 

4.4. Market research and establishing contact

In the course of our business activities, we may obtain your personal data (e.g., name, position, company, business contact details) not directly from you, but from publicly available sources. In accordance with our duty to provide information under Article 14 of the GDPR, we hereby inform you transparently about this processing:

This data is processed for the purpose of establishing new business contacts in the B2B environment. The legal basis for this is our legitimate interest in conducting and expanding our business operations.

Use of Honeysales GmbH

We use the technological support of the service provider Honeysales GmbH, August-Bebel-Straße 26-53, 14482 Potsdam, Germany, to research and identify potential business partners and contacts.

We have concluded a data processing agreement (DPA) with Honeysales GmbH in accordance with Art. 28 GDPR, which ensures that your data is processed in accordance with our instructions and in compliance with data protection laws.

Honeysales identifies potential contacts on our behalf based on our specifications from publicly available sources such as company websites, professional networks, or public registers.

Data transfer to third countries (USA)

As part of this process, data may be transferred to the US by Honeysales' sub-service providers. To ensure an adequate level of data protection, we contractually ensure that this transfer is based on appropriate safeguards, preferably through certification of the service providers under the EU-US Data Privacy Framework (DPF) or, alternatively, through the conclusion of EU standard contractual clauses.

Your right to object

In accordance with Art. 21 GDPR, you have the right to object to the processing of your data on the basis of our legitimate interest at any time. To do so, please send an informal email to [customer's email address]. We will then no longer process your data for these purposes.

 

4.5 Social plugins

On our website you will also find plug-ins from social networks where we maintain an online presence. We use these to communicate with the users active there or to present information about us and our company. You can recognize these plugins by the corresponding logo of the service operator. The integration of these plugins is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f) GDPR.

Under certain circumstances, information may be transmitted to the service operator via these plugins, which may be used by the operator. However, this only takes place when you click on the corresponding logo. We do not collect any personal data ourselves using the social plugins.

It is beyond our control what data an activated plugin collects and how the provider uses it. It is currently assumed that a direct connection to the provider's services is established, whereby at least the IP address and device-related information is collected and used. There is also the possibility that the service providers attempt to store cookies on the computer used. For detailed information on the collection and use of this data, please refer to the data protection information of the respective service provider.

Below you will find information about the plug-ins on our website and the data of the corresponding providers.

Facebook

We use a Facebook plugin on our website to give you the opportunity to share content with others or to recommend our content on your Facebook profile.

If you are logged in to Facebook during your visit to our website, Facebook can assign the visit to your Facebook account.

Further information can be found in Facebook's privacy policy at: https://www.facebook.com/policy.php

Linkedin

We use a LinkedIn plugin on our website to give you the opportunity to share content with others or recommend our content on your LinkedIn profile.

Further information on this can be found in LinkedIn's privacy policy at: https://www.linkedin.com/legal/privacy-policy

Instagram

We use an Instagram plugin on our website to offer you the opportunity to share content with others or to recommend our content on your Instagram profile.

You can find more information on this in Instagram's privacy policy at: https://help.instagram.com/519522125107875

 

4.6. Google Ads

We use Google Ads on our website, an online advertising service provided by Google LLC ("Google"). Google Ads enables us to place ads that are tailored to your interests as a user and to draw your attention to our products and services.

Google Ads may store cookies on your device when you visit our website. As a rule, these cookies do not contain any personal data, but only an anonymous identifier. If you click on one of our ads, Google may place a cookie on your device that contains information about which ad you clicked on and about your activities on our website.

The use of Google Ads does not allow us to identify you personally. However, the information collected by Google Ads is processed by Google in accordance with Google's privacy policy. For more information about Google's privacy practices, please see Google's privacy policy: https://policies.google.com/privacy?hl=de

You can control the use of such non-essential cookies by making a corresponding entry in our upstream cookie banner. In addition, you have the option of adjusting your browser settings accordingly. Please note, however, that this may impair the functionality of our website.

 

4.7. Online meeting services

We use online meeting services to conduct virtual meetings, conferences and other forms of digital collaboration. The basis for this data processing is, among other things, the fulfillment of contractual obligations pursuant to Art. 6 para. 1 lit. b) GDPR and our legitimate interest in efficient digital communication and collaboration pursuant to Art. 6 para. 1 lit. f) GDPR.

Types of data processed:

Depending on the use, the following data categories may be processed:

• Contact details (e.g., name, e-mail address)
• Communication content (e.g., audio and video recordings, chat messages)
• Technical metadata (e.g., IP address, device information)

Data security:

We use technical and organizational measures to protect your data from unauthorized access, loss or manipulation. This also includes the encryption of transmissions.

Please also note the data protection provisions of the online meeting services used.

Microsoft Teams https://privacy.microsoft.com/de-de/privacystatement

Zoom https://zoom.us/de-de/privacy.html

 

4.8. Using a translation plugin

We use the translation plugin Weglot SAS on our website. This is the French company Weglot SAS, 7 cité Paradis 75010 Paris, France.

We use the service in our legitimate interest pursuant to Art. 6 para. 1 lit. f of the GDPR to present our website to you as a visitor in various languages.

In the case of data processing by Weglot SAS, there is a possibility that data will be transferred to the USA. However, this processing is authorized due to Weglot SAS's membership of the "EU/US - Data Privacy Framework".

Further information on this can be found at https://www.weglot.com/privacy

 

4.9. Use of YouTube

We use the service of YouTube, a company of Google Ireland Limited, to show you videos of our reference projects. We do this in our legitimate interest Art. 6 para. 1 lit. f GDPR to inform you about our projects.

We use the service using the "no cookies" function. This activates the extended data protection and videos are not accessed via youtube.com, but via youtube-nocookie.com.

YouTube provides this service itself and thus ensures that YouTube does not initially store any cookies on your device. However, when you access the YouTube video in question, your IP address and other data will be transmitted. For example, it is transmitted to YouTube that you have visited our website. However, this information cannot be assigned to you if you are not logged in to YouTube or another Google service at the time.

As soon as you start playing an embedded video by clicking on it, YouTube only stores cookies on your device through the extended data protection mode, which do not contain any personally identifiable data, unless you are currently logged in to a Google service. These cookies can be prevented by making the appropriate browser settings and extensions.

Further information on data processing can be found at: https://policies.google.com/privacy

 

4.10. Deletion of data

We generally delete personal data when there is no need for further storage. A requirement may exist in particular if the data is still needed to fulfill contractual services, to check and grant or defend against claims for damages. In the case of statutory retention obligations, deletion will only be considered after the respective retention obligation has expired.

 

5. cookies and "local storage"

5.1 Use of cookies

We use cookies on our website. Cookies are small pieces of text information that are stored as a file on your end device via your browser.

We differentiate between cookies that are required to enable certain functions of our website. We use session cookies, which are automatically deleted by your browser immediately after the end of your visit to the website. These are absolutely necessary for our website.

Cookies that are not absolutely necessary will only be used with your consent. When you access our website, you will be asked via a banner to provide the relevant information and to decide which cookies you wish to consent to. Your details are documented and the setting is saved. The information is returned via the subsequent cookie so that it is not necessary to give your consent again when you visit our website again - provided no changes have been made in the meantime.

We use the consent tool "Real Cookie Banner" to manage the cookies and similar technologies (tracking pixels, web beacons, etc.) we use and the related consents. Details on how "Real Cookie Banner" works can be found at https://devowl.io/de/rcb/datenverarbeitung/.

The legal basis for the processing of personal data in this context is Art. 6 (1) (c) GDPR and Art. 6 (1) (f) GDPR. Our legitimate interest is the management of the cookies and similar technologies used and the related consents.

The provision of personal data is neither contractually required nor necessary for the conclusion of a contract. You are not obliged to provide personal data. If you do not provide personal data, we cannot manage your consents.

You also have the option of preventing the setting of cookies by making the appropriate settings in your browser. However, we would like to point out that the use of our website may then only be possible to a limited extent. Cookies do not install or start any programs or other applications on your computer. The use of cookies is based on a balancing of interests in accordance with Art. 6 para. 1 lit. f GDPR. Our interest here is a user-friendly visit to our website.

 

5.2 Local Storage

On our website, information is sometimes stored in the so-called "local storage" of your device's browser. Data such as your preferences are stored locally in your browser's cache. Cache of your browser, which are also available after visiting our website, unless the cache is deleted. The data includes the settings you have made for cookies. Insofar as the use of local storage technology is not absolutely necessary to enable the functionality of our website, we only use it with your consent in accordance with §25 Para. 2 No. 2 TTDSG.

 

Version history

Version: 3.0

Date: January 28, 2026

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